Beschreibung

Hi!

I am Anne - a brand leader in the tech and digital business space, an expert in value-driven growth, and an award-winning brand strategist for lifestyle, health, tech, and mobility. I help you accelerate your impact with purpose and grow businesses for a sustainable economy – since 2012 with my own ventures.

Among the many companies I worked with are Lufthansa, Deutsche Bahn, Mercedes Benz, VIU Eyewear, Friendsurance, Applift, Osram, Harley Davidson, Offerista, Roland Berger, Applift, Tesa, CDU, Intel, and many more.Since 2020 with a strong focus on sustainable business strategies with Rebecca Henderson as my professor at Harvard.

I teach and speak about brand building, purpose, value-driven growth, innovation, and female leadership at events like the New Mittelstand Summit or Universities like D-School Potsdam and Macromedia.

Get in touch with me

- to clarify and strengthen your corporate or personal brand or positioning

- to explore growth opportunities

- to understand what makes you unique and relevant

- to sharpen your value proposition

- for strategic advisory for executives and leadership personalities

- for interviews, guest articles, or speaking requests

I work from Berlin, remote or would also work from your office if needed. Let's speak - gerne auch auf deutsch.

Branchenexpertise

Sprachen

Deutsch
Muttersprachlich oder zweisprachig
Englisch
Verhandlungssicher
Französisch
Grundkenntnisse

Arbeitsortpräferenzen

Vor Ort möglich

Berlin (bis zu 50 km), Hamburg (bis zu 50 km), Frankfurt am Main (bis zu 50 km), München (bis zu 50 km), Düsseldorf (bis zu 50 km)

Anne Prib Consulting
CEO/Founder
Mai 2012 - Heute (14 Jahre und 1 Monat)
Berlin, Germany
Let's build strong impact-driven brands. We'll work on Clarity: On company, product, brand architecture, and offers. Personality and Purpose: What makes your brand unique and relevant? Structure and Consistency: One relevant messaging and wording over all brand touchpoints
- Brand Positioning and Strategy for an alcohol-free drinking experience
- Brand Positioning and Strategy for an alternative protein company
- Brand Mentoring Course for Marketing Manager's
- Brand Positioning and Marketing Strategy for a DiGA (digital health start-up)
- Brand Voice and Messaging Strategy for VIU Eyewear
- Brand Sparring Employer Value Proposition Development for a global agency
- Personal Brand Strategy for CEO's
- Insight Development, Focus Groups & Co-Development of Growth Platforms for a global motorcycle company and a global femcare company
- Communication Strategy, Brand Positioning, and Creative Brief development for an insuretch
Macromedia University
Dozentin Macromedia Hochschule
Oktober 2020 - Heute (5 Jahre und 8 Monate)
Berlin, Germany
Current Issues in Management: digital transformation, digital innovation, agile management and talent management in the 21st century (including personal branding)
HPI School of Design Thinking
Teacher
Oktober 2012 - Februar 2013 (4 Monate)
Teaching the Design Thinking process and methods to Basic Track students