EBÜber Enid
With 15+ years leading marketing for Fortune 500 brands and top global agencies (Adidas, Reebok, Swatch, DDB), I specialize in building marketing infrastructure that bridges strategy, creative execution, and operational excellence across global markets. My expertise spans the complete brand ecosystem—from product development and positioning to content production, partnership orchestration, and multi-market campaign execution.
From global brand campaigns to local cultural narratives, from iconic brands to grassroots movements, I creates work that challenges, redefines, engages and delivers impact.
I'm ideal for brands seeking interim marketing directors, fractional CMOs, or strategic consultants who can architect complete brand systems without creating bureaucracy. My approach: build the invisible infrastructure that enables global marketing and creative teams to focus on creation, excellence and delivery, all through integral leadership.
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Englisch
Muttersprachlich oder zweisprachig
Spanisch
Muttersprachlich oder zweisprachig
Deutsch
Konversationssicher
Italienisch
Konversationssicher
Französisch
Grundkenntnisse
Niederländisch
Grundkenntnisse
Vor Ort möglich
Zurich (bis zu 50 km)
Projekt- und Berufserfahrung
- Enid Brun ConsultancyBrand Consultancy, Marcom Executive, Creative ProducerBERATUNG & AUDITSApril 2020 - Heute (6 Jahre und 2 Monate)Bern, SchweizStrategic marketing consulting for premium brands across sports, fashion, lifestyle, beauty, and wellness industries. I design, execute and deliver end-to-end solutions: brand strategy development, creative campaign planning, content production, partnership orchestration, and global-to-local team operations.
- NativasPresident, Editor-In-Chief & FounderAugust 2012 - Heute (13 Jahre und 10 Monate)Cultural impact consultancy serving Corona, Doritos, Adidas —specializing in partnerships, events, editorial, DEI talent representation, and brand activations.
- adidasDigital Activation Planning DirectorSPORTOktober 2020 - Juli 2023 (2 Jahre und 9 Monate)Amsterdam, NetherlandsArchitected and advocated the long-range vision for digital activation planning contributing to €1.5B eCommerce revenue across EMEACollaborated with senior leadership to articulate 5-year brand strategic plans across all categories to present in annual sales and marketing meetingsLed team of 14 persons, managing Adidas Originals lifestyle, Sports & Performance, Special Projects and Horizontal categories strategic content planningDrove organizational buy in achieving 99% on-time activation rate for global campaigns including Olympics, Ivy Park, Yeezy, UEFA Championship, Impossible is NothingReport insights to rapidly evolve marketing strategies, creating value for commercial and product teams through data-driven measurement and prioritization frameworksOrchestrated early go-to-market strategies for global brand campaigns and BU’s across all categories, integrating EMEA prioritiesTransformed team focus from execution to strategy, supporting area growth and capability buildingManaged complex stakeholder ecosystem aligning product, marketing, retail, and commercial interests across diverse business units and cross-functional brand teams
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