Gert-Jan Van Wijk, Fractional CCO & Strategy Consultant

Beschreibung

I help growth-stage companies in digital commerce, mobility, and travel build the commercial

engine that takes them to the next level — as a fractional CCO, interim commercial lead,

or strategy consultant.

With 20+ years of experience building and scaling digital businesses across Europe, I bring

both the strategic clarity and hands-on execution that founders and leadership teams need

when revenue growth is the priority.

I founded and scaled ListNRide into Europe's leading bike rental marketplace — 2,000+

partners, 15+ OEM partnerships, €1.7M raised, and a successful exit in 2023. Before that,

I led commercial organisations at travelaudience (an Amadeus company), mobile.de (Adevinta),

and Marktplaats.nl — running revenue budgets between €10M and €25M and building teams of

up to 15 FTE across multiple European markets.

Since 2024 I run uWonder, my consulting practice, where I work with scale-ups as a

fractional or interim commercial leader. Current and recent mandates include serving as

Chief Commercial Officer at Cyql.app, Strategy Consultant at CyclingHero.cc, and

commercial engagements in the German cycling and e-commerce space.

What I typically help with:

- Commercial strategy and go-to-market design

- Marketplace and SaaS monetisation models

- Revenue organisation builds and sales playbooks

- International expansion across DACH, NL, Nordics, and beyond

- Fundraising preparation and investor-facing commercial narratives

- Digital transformation and product-led growth frameworks

I'm based in Zürich and work hybrid across Europe. I'm fluent in Dutch, English, and German

(C1), with working knowledge of French and Bulgarian.

If you're building something ambitious and need a senior commercial voice in the room —

let's talk.

Branchenexpertise

Sprachen

Niederländisch
Muttersprachlich oder zweisprachig
Englisch
Muttersprachlich oder zweisprachig
Deutsch
Muttersprachlich oder zweisprachig
Französisch
Konversationssicher
Bulgarisch
Konversationssicher

Arbeitsortpräferenzen

Vor Ort möglich

Zurich (bis zu 50 km), Basel (bis zu 50 km), Saint Gallen (bis zu 50 km), Bern (bis zu 50 km)

uWonder EOOD
OWNER/MANAGINGDIRECTOR
DIGITALAGENTUREN & IT-CONSULTING
Januar 2024 - Heute (2 Jahre und 5 Monate)
Providing fractional and interim strategic support to start-ups in travel, cycling, mobility, and digital commerce. Supporting founders in accelerating growth, designing commercial models, and building operational foundations that scale. Focus areas: E-commerce, product strategy, SaaS monetisation, marketplace growth, international expansion.
Commercial strategy Fundraising AI Automation SAAS Business development
CylingHero.cc
Strategy Consultant
REISEN & TOURISMUS
Juli 2025 - Heute (11 Monate)
Supporting founders in driving commercial growth across B2B and B2C. Strengthening SEO-driven acquisition, building strategic B2B partnerships, and shaping new itinerary concepts through strategic programming to unlock new revenue streams.
Develop and execute a go to market strategy for a trip Companion App for active travel tour operators. From Poduct offering, to pricing to GTM
Commercial strategy Go-to-Market Strategy Travel Tech Product Strategy Markteinführungsstrategie (GTM)
Cyql.app
Chief Commercial Officer
SPORT
Februar 2024 - Heute (2 Jahre und 4 Monate)
Leading monetisation and expansion of a SaaS platform for cycling communities. Implemented a scalable subscription model, defined product growth strategy, and expanded into new EU & North American markets.
Responsible for fundraising, securing €650K to accelerate product development and market rollout.

Gesamte Berufserfahrung von Gert-Jan ansehen

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Anmelden, um Profile zu sehen

Executive MBA
Program Essec & Mannheim
2013
Executive MBA
Bachelor of Science
Amsterdam School of Business ES
1997
Bachelor of Science

Ausbildung und Abschlüsse von Gert-Jan ansehen