Über Max
Globally available executive trainer & coach, based in Zurich, delivering high-impact programs in Leadership, Sales, and Customer Experience.
With 20+ years of international experience, I help organizations develop leaders, drive sales growth, optimize customer journeys, and strengthen employee engagement.
Every session is designed for immediate, practical takeaways that deliver measurable results from day one. I work with all levels • from emerging talent to executive boards • on-site or remote.
Ready to support your next project with impact, energy, and results!
Englisch
Muttersprachlich oder zweisprachig
Schwedisch
Muttersprachlich oder zweisprachig
Deutsch
Verhandlungssicher
Spanisch
Konversationssicher
Persisch
Verhandlungssicher
Französisch
Konversationssicher
Italienisch
Grundkenntnisse
Japanisch
Grundkenntnisse
Vor Ort möglich
Zurich (bis zu 50 km), Geneva (bis zu 50 km), Basel (bis zu 50 km), Bern (bis zu 50 km), Lausanne (bis zu 50 km)
Projekt- und Berufserfahrung
- R.M.B. Group, Trainings & Consulting Platform, Geneva & Hergiswil, SwitzerlandFounder & Executive FacilitatorBILDUNG & E-LEARNINGDezember 2014 - Heute (11 Jahre und 6 Monate)Hergiswil, Schweiz
- Creator of original leadership and service culture frameworks (The Servicizer Mindset™, Eagle Eye Service™, The Art of Hospitality™).
- Design and delivery of executive workshops, corporate trainings, and masterclasses in leadership, strategy, sales excellence, and personal development.
- Facilitation of C-suite offsites, board retreats, and international training programs across industries and cultures.
- Today, R.M.B. Group supports select consulting and speaking engagements in Leadership, Sales Excellence, and Customer/Employee Experience, serving global executive audiences and institutions.
- BVIS Group, Bella Vista Institute of Higher Education SwitzerlandVice President & Executive DeanBILDUNG & E-LEARNINGAugust 2023 - Juni 2025 (1 Jahr und 10 Monate)Switzerland
- Co-leading the group's global brand positioning, academic program portfolio, PR, and international admissions strategy, including for International School Altdorf (IB School)
- Building and managing high-level partnerships with government ministries and diplomatic leaders
- Designed and launched a portfolio of executive training programs for VIP clients, ministries, associations, as well as youth leadership camps
- Increased student satisfaction and retention by 20% through Student Experience Optimization
- Conceptualized and implemented a unique Hospitality & Boarding concept for the IB school with 30+ nationalities
- Operational lead for the launch of the new BVIS/LIA Marienburg Campus in Wikon
- César Ritz Colleges & Culinary Arts Academy Switzerland (Part of Swiss Education Group, SEG)Dean / Managing Director, Global Engagement AmbassadorBILDUNG & E-LEARNINGJuli 2017 - Juli 2022 (5 Jahre)Lucerne, Schweiz
- Led the Lucerne hotel residential campus (210+ beds, 500–700 students/year), combining academic leadership with hospitality-driven experience, full P&L responsibility, and global brand representation.
- Designed and delivered 250+ executive trainings, masterclasses, and webinars for B2B and B2C audiences worldwide.
- Facilitated global leadership and engagement programs, strengthening brand presence through “Global Engagement Tours” and hosting the international online competition Cook’n’Battle.
- Co-developed and promoted the SHMS Online Executive Master in Hospitality Management in partnership with Kempinski Hotels.
- Achieved measurable commercial results with conversion rate of 72–73%, delivering in sales execution, opportunity management, and lead closing strategies.
- Contributed to positioning César Ritz Colleges & Culinary Arts Academy Switzerland among the Top 5 globally in the QS Global Rankings
- Supported the development of 2,500+ international leaders in training, achieving record retention, satisfaction, and engagement.
- Featured in Forbes as “A Hospitality Aficionado & Experience Guru.” https://www.forbes.com/sites/tracybrower/2021/04/25/create-great-experiences-that-make-people-want-to-return-to-the-office/
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Ausbildung und Abschlüsse
- Postgraduate Certificate in EducationUniversity of Derby & SEGPostgraduate Certificate in Education
- Master-levelSchool of Economics, Göteborg University2005Master-level