Fähigkeiten
Zusätzliche Fähigkeiten (21)
Stéphanie in wenigen Worten
I'm a very "hands-on" consultant. I provide the following expertise and services in 🇫🇷🇬🇧
• Growth & Scaling Strategies (organic and paid)
• Social Advertising & Media Buying (audit, strategy, management)
• Market & User Research
• Positionning & messaging
• Funnel content (audit, strategy)
• Conversion copywriting (ad creatives, landing pages, emailing)
• A/B Testing
• Analytics
• Attribution Modelling for optimal spend allocation across channels
I have 15 years of experience in Marketing Strategy and User Acquisition, and 10+ years as an entrepreneur. I run a tiny yet mighty and versatile agency I co-founded in 2011, where we offer a holistic approach to Marketing that covers the whole user journey to conversion ー and beyond.
Key clients are in tech, travel, real estate, luxury goods, private sales, wholesale, business events, public transportation, logistics or trade associations among others. 80+ small businesses and big companies, early and growth-stage e-commerce and SaaS startups, independent and renowned international agencies have trusted our expertise over the last 10 years. Prestigious companies & brands such as Smile.eu, Keolis, La Grande Epicerie-LVMH, Veepee, Danone, Evry2, Inserm, Anaxago and many more.
Depending on the scope of each project, we will bring together talented people who can work at speed.
Projekt- und Berufserfahrung
- Search BoxDigital Marketing Strategist, Growth & Scale • co-Founder | Digital Marketing Agency 🇫🇷🇬🇧 EN+FRDIGITALAGENTUREN & IT-CONSULTINGJanuar 2011 - Heute (14 Jahre und 4 Monate)Montpellier, FrankreichSearch Box is a tiny yet mighty and versatile agency I co-founded in 2011, with 150+ projects under the belt to date.We started as a PPC, SEO and Content Marketing Agency. Today, we are consulting for premium compagnies in Integrated Strategies. We target B2B and B2C consumers in your Market by identifying growth opportunities across channels, and by scaling through Paid Acquisition & Media Buying (Facebook, Google , Instagram, LinkedIn, Youtube, SnapChat, TikTok, Apple Search...).I'm a very "hands-on" consultant. I provide expertise and services in:• Growth & Scaling Strategies (organic and paid)• Social Advertising & Media Buying (audit, strategy, management)• Market & User Research• Positionning & messaging• Funnel content (audit, strategy)• Conversion copywriting (ad creatives, landing pages, emailing)• A/B Testing• Analytics• Attribution Modelling for optimal spend allocation across channelsThanks to 25+ compounded years in the industry, we can offer a holistic approach to Marketing that covers the whole user journey to conversion ー and beyond.Depending on the scope of each project, Search Box will bring together talented people who can work at speed.Our key clients are in tech, travel, real estate, luxury goods, private sales, wholesale, business events, public transportation, logistics or trade associations among others. 80+ small businesses and big companies, early and growth-stage e-commerce and SaaS startups, independent and renowned international agencies have trusted our expertise over the years. Prestigious companies & brands such as Smile.eu, Keolis, La Grande Epicerie-LVMH, Veepee, Danone, Evry2, Inserm, Anaxago and many more.
- EtincelleDigital Project Manager (contrator)DIGITALAGENTUREN & IT-CONSULTINGNovember 2009 - April 2010 (5 Monate)Montpellier, FrankreichI worked on in-house projects related to student housing and lifestyle.• I was in charge of creating Specification Documents for new websites (goals, features, functions and deliverables)• Managing projects (workload, tasks and deadlines)• And Traffic Acquisition (through SEO and PPC, notably)
- Yahoo! Search TechnologySearch Quality Analyst - FR/UK MarketsTELEKOMMUNIKATIONJuli 2006 - Oktober 2008 (2 Jahre und 3 Monate)London City, Vereinigtes KönigreichI joined the Search Technology Team in London, back when the Yahoo! Search Engine was a top business priority.I worked there as a Quality Analyst, testing algorithm updates and new search features, and writing editorial guidelines for Machine Learning testings.• I worked on various projects related to the User Search Experience -- what’s the intention behind a query; are the search results relevant for it; how can they be improved?• And the global User Search Journey -- a given search term is understood as part of a set of searches throughout various, independent search sessions. They can be tied to different stages of the user’s quest for information/buying process. I worked on this over 10 years ago, and it’s more relevant today than ever (see the current Google “Search Journey/Activity Cards” for a similar concept.)☞ fr.yahoo.com & ☞ uk.yahoo.com☞ uk.eurosport.yahoo.com
Externe Empfehlungen
Ausbildung und Abschlüsse
- Master I, Arts and HumanitiesUniversité Paris X2004I graduated with honours and received the highest possible mark for my research paper (18/20).
Zertifizierungen
- Heuristic analysis frameworks for conversion optimization auditsConversion XL2019
- Content strategy and SEO for lead generationConversion XL2019