Beschreibung

Founder-operator who built and exited a profitable D2C HealthTech (eaze → Blackroll AG, 2025; €2M raised, §20 SGB V certified). Now fractional CMO for seed–Series B D2C, Wellness & Subscription brands.

Branchenexpertise

Sprachen

Deutsch
Muttersprachlich oder zweisprachig
Englisch
Verhandlungssicher

Arbeitsortpräferenzen

Vor Ort möglich

Zurich (bis zu 30 km)

Blackroll AG
Head of Strategic Revenue
GESUNDHEIT & WELLNESS
Juni 2025 - Heute (1 Jahr)
Zurich, Schweiz
Heading the digital business at Blackroll AG, a PE-backed premium recovery & mobility brand expanding into digital health.

Tripled digital-product revenue in year one (<€1M → €3M+ per year, 3× growth).
Lead strategic revenue acceleration: European expansion, new product launches, and cross-portfolio integration.
Manage a cross-functional team of 10+ across product, marketing, and growth.
Own the digital P&L and go-to-market strategy across the digital portfolio.
Revenue Management Marketing Communication strategy Commercial strategy Team management
eaze
Managing Director & Co-Founder
GESUNDHEIT & WELLNESS
Januar 2022 - Juni 2025 (3 Jahre und 5 Monate)
Berlin, Deutschland
Co-founded eaze and led the company through a successful acquisition by Blackroll AG in 2025; raised €2M across pre-seed and seed rounds.
Scaled to €1 M+ annual revenue at profitability — rare for early-stage D2C HealthTech.
Achieved §20 SGB V Prävention certification, unlocking reimbursement via German statutory health insurance (GKV).
Launched B2B / Corporate Health channel with first pilot clients; owned corporate strategy, marketing, fundraising, and team building.
Fundraising Team management Strategic planning Growth hacking Paid Social
Nilo Health
Chief of Staff
GESUNDHEIT & WELLNESS
Januar 2020 - Januar 2022 (2 Jahre)
Berlin, Deutschland
Joined as the first employee of Likeminded / Nilo Health, a workforce mental health platform offering counseling, digital tools, and training (merged with Likeminded in 2024).
Led the strategic pivot from B2C to B2B.
Scaled revenue from 0 to €1M ARR — the foundation for the Seed round (Nilo today: €10M+ ARR).
Oversaw marketing and sales, driving business development and client growth.
Built early commercial team and operational backbone.
Commercial strategy Team management Marketing Sales funnel Fundraising